The Hustle Factor

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Hi, it’s Dan Lier, America’s Coach, and today’s success track is about Hustle. Most people associate the word hustle in regards to an athlete or sporting event, yet hustle, or lack of hustle will affect your results as well, in business and in life.

Hustle is not one of those cliche‘ words or phrases, such as emotional intelligence or behavior adaptability…It’s simply a blue-collar “state of being” that all of us can use as the winning edge for success.

In business and in life, hustle is about giving it your all… going at it like it’s your last chance, because that’s where you can rise above the rest of the crowd and create superior results

I’m a big believer in hustle, as it’s one of the characteristics that has allowed me to achieve the things that I’ve achieved. It’s not the fancy degrees or the nice outfits that gives people the edge, it’s what I call the Hustle Factor. And here’s what’s great about it… you can out-hustle most people and create the results you want in your business and your life. I’m going to repeat that: You can out-hustle most people, and create the results you want in your business and your life.

It’s More Than Talent…

When I’m looking for people to add to my sales team, sure I’m looking for talent, who wouldn’t… yet there are a lot of people with talent that just operate at a level that just good enough to get the job done. I want the person who has the talent, and is playing like there is no tomorrow. Those are the people who make it happen.

In my travels, speaking and training companies all over the world, I’ve seen people who out-hustle their competition time after time – and they know it. They know that if they are going into the proposal and all things are fairly equal, they know they will get the business because they will do the little things that others just won’t do…. The follow-up, the thank you note, the e-mail, the testimonials, the extra visit… whatever it takes to get the business.

Years ago I was having a conversation with Jerry West, the legendary and Hall of Fame NBA guard for the Lakers. At that time Jerry was the GM for the Lakers. We were talking about Kobe coming into the league, and how although Joe Smith from Ohio State was the first pick the year before Kobe, he knew that Kobe was going to be a superstar. He said to me, he said, “Dan, Kobe plays with a passion for winning… he flat out hustles…. And the line that really stuck with me was this… Jerry said, now here me clearly on this… “hustle alone won’t make you successful, yet without it, you have no chance.” That really hit me… he said without hustle, you have no chance to be the best.

The great news from my perspective is that Hustle is something that you do today. Not tomorrow… Today. You don’t have to pass an exam, get a specialized degree or have so many years in service… you just do it. You just do it.

So what is your hustle Factor on a 0-10 scale… 10 being the best? So, if you’re working on a project or a new account right now, turn up the heat and increase your hustle factor. Turn it up! With a bit of hustle, you can get the winning edge in your business and your life.

Make a decision today to “out-hustle” your competition starting today.